Manage university news, media relations, and strategic communications to elevate PennWest’s presence, working with leaders to develop strategies that drive engagement and amplify our institutional voice.
University Communications and Marketing (UCM) is a team of creative, collaborative storytellers and marketers dedicated to promoting the Power of PennWest, supporting strategic priorities in recruitment and advancement, and fostering collaborative storytelling across our four campuses.
Our team leverages data-driven strategies and innovative solutions to elevate PennWest’s reputation, support recruitment and advancement, and celebrate the accomplishments of our faculty, staff, students, and alums. We bring PennWest’s success to life through a collaborative approach, driving lasting impact and engagement.
UCM Leadership
UCM Hub
The University Communications and Marketing (UCM) Hub is a go-to resource for branding, web services, marketing, and communications planning at PennWest.
Offices Within the Division
The Division of University Communications and Marketing includes the following departments and service areas that provide strategic communications, marketing, and branding to serve all four campuses. From design and media relations to social media strategy, photography, video production, and web services, we help ensure your message is impactful and reaches the right audience.
Recognizes the achievements of our faculty, staff, students, and alums through print, digital media, and social channels to amplify the success of PennWest. Serves as editor of the university magazine. Manage the enterprise-level social channels and collaborate with stakeholders across each campus to help manage their area’s social media presence.
Delivers innovative design, photography, and video solutions that amplify enrollment, enhance student support, and drive advancement initiatives, helping PennWest stand out and engage key audiences. The team also manages all PennWest and Athletics logos and trademarks.
Our team follows a consistent creative process and production timeline to ensure high-quality results. Please allow extra lead time during our busiest periods: February–May and September–December.
To get started, complete and submit a Project Request Form, and our project manager will be in touch.
Offers comprehensive support for managing and editing content on the PennWest.edu website, online.PennWest.edu, myPennWest, and employee directory. Provides custom web solutions for new initiatives and marketing campaigns.
Leads innovative, data-driven marketing strategies to elevate brand awareness and support enrollment growth and advancement initiatives—drives digital initiatives and aligns marketing efforts with institutional goals for measurable success.
UCM Team