PennWest Typography Guide

The way we use type helps bring the PennWest story to life. From headlines to fine print, typography guides readers, builds hierarchy, and gives our writing a recognizable style. These guidelines explain how to use our fonts with consistency and purpose, so every message feels clear, welcoming, and unmistakably PennWest. Here, find a detailed breakdown of our typography hierarchy.

Limited Use

Yortken Slab Medium should only have limited use, specifically used for quotes or important callouts. For other requests to use, contact the PennWest Brand Strategy and Marketing/Creative Services.

 

Urbanist

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 01234567890!

Proxima Nova

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 01234567890!

Yorkten Slab

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz 01234567890!

ON DARK

Proxima Nova Regular (All Caps)
18pt, 50 Tracking
PREHEADER OR SUBTEXT HERE
Urbanist Bold
60pt, 64 Leading

H1 Headline Goes Here

Urbanist Semi Bold
30pt

H2 Headline

Proxima Nova Bold (All Caps Optional)
20pt

H3 Headline

Proxima Nova Regular
18pt

Body text goes here Ectum faceper ibustist, vendae inte videm ditia seque.

Urbanist Bold (All Caps)
18pt, 50pt Tracking

ON LIGHT

Proxima Nova Regular (All Caps)
18pt, 50 Tracking
PREHEADER OR SUBTEXT HERE
Urbanist Bold
60pt, 64 Leading

H1 Headline Goes Here

Urbanist Semi Bold
30pt

H2 Headline

Proxima Nova Bold (All Caps Optional)
20pt

H3 Headline

Proxima Nova Regular
18pt
Body text goes here Ectum faceper ibustist, vendae inte videm ditia seque.

Urbanist Bold (All Caps)
18pt, 50pt Tracking

 

 

 

Questions?

Contact the Creative Services team for help with logos, templates and more.