California, Clarion, Edinboro, Global Online
PennWest earns national recognition for 'Power of PennWest'

PennWest University has received national recognition in the 41st Annual Educational Advertising Awards, earning honors for both its institutional storytelling and multimedia outreach efforts.
PennWest received a merit award for its Power of PennWest integrated marketing campaign and a bronze award for The Power of PennWest podcast. The awards recognize excellence in creativity, marketing execution and message impact among higher education marketing and communications professionals nationwide. A panel of industry specialists reviewed submissions for creativity, marketing execution and message effectiveness, awarding gold, silver, bronze and merit distinctions to outstanding work.
“The Power of PennWest campaign was designed to highlight the remarkable people and experiences that define our university,” said Kelly Repinski, vice president for University Communications and Marketing at PennWest University. “From integrated storytelling across digital platforms to meaningful conversations through the podcast, these efforts reflect the energy, innovation and collaboration happening across our campuses every day.”
Launched to spotlight the experiences and achievements of PennWest students, faculty, staff and alumni, the Power of PennWest integrated campaign brings together multiple storytelling platforms. The initiative includes The Power of PennWest podcast and People of PennWest, a companion storytelling series that highlights the individual voices and experiences featured in podcast conversations.
The Power of PennWest podcast, now in its fourth season, features conversations with students, faculty, alumni and community partners about innovation, research, career preparation and the real-world impact of a PennWest education.
Together, the campaign’s podcast and storytelling features highlight the transformative experiences taking place across PennWest’s campuses, reinforcing the university’s mission to expand opportunity and showcase the power of education within reach.